Doran, the Siege Tower The following things are all true at the same time of Doran, which if you look at nearly every other conceivable Magic card, seems impossible: It shows something about the world it belongs to, it has an intriguingly "different" mana cost and p/t, it demonstrates a never-then-before-seen ability with very few words, and finally the flavor text effortlessly ties the smile-inducing ability, the nature of the character, and its application to our real lives
Finality counters keep the card from being too recursive or broken, and its expensive to get into play, but the effect is worth having around in typal decks that focus on larger creatures, like giants or angels
We hired a professional font maker and spent many months fine-tuning the font
Ursulas Return had a nine-card Ursula puzzle artwork, and later sets have had multiple puzzle artworks and story cards
The broader market also includes seasonal tournaments, mission-based challenges, and level-up rewards