While at first some players (myself included) speculated that wiping the board of both yours and your opponents characters might not actually be all that advantageous, because Ruby has so much card removal it usually works out in your favor to hit a Be Prepared
The main question is, do you just go for value with this green land, or go for the full combo-turn and make it a copy of something silly like Omniscience
Terra Branford (Urza, Lord High Artificer FCA #005) Urza, Lord High Artificer (Terra Branford) | Illustration by Yoshitaka Amano Yoshitaka Amano's style is different from anything else in this set (or any other Magic card, really)
I think since one of the precons is poison focused, this will probably be popular regardless of how "good" it is on paper, which is perfectly fine by me
This card is a fine addition to any Constructed deck looking to cash in on coin flips, but it's a lesser option than some of its counterparts like Crash Through and Charge Through